12 May Fiverr Links Cause Google Penalty – DUH

It amazes me to see people buying up Fiverr link building packages these days not expecting to tank their legitimate businesses. Either that or us SEO's and Google are doing a terrible job in educating the average business owner on what's good and what's not. Buying thousands of junk links to your site is not only a waste of time and money, it's a potential businesses ender. I've dealt with many companies that have been duped and literally destroyed their...

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22 Mar Linkbuildr Gets Targeted For Negative SEO

I am actually shocked it took this long for someone to try something funny towards our site. I don't think I've pissed anyone off all that much in the past year or so, but regardless someone has blasted Linkbuildr.com with a load of anchor text specific links from blog comments. Looks like Scrapebox went to town on us and pushed us into the top 5 for the target keyword they focused on.   We certainly never had that many links before and...

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23 Feb Audit Your SEO Firm Before You Hire

99% of the "SEO" firms out there are nothing more than petty link spammers that have no clue how to do anything of value. Sadly most of them have no clue that what they're doing is against Google's TOS. So many real brands hire these snake oil providers because they themselves are not on the up and up. If your brand offers nothing worth linking(or worth socially sharing) to then please stop every marketing tactic you're currently doing and refocus. I...

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19 Feb Burger King's Twitter Hacked = Link Bait Goldmine

So we often hear that no press is bad press and in the case of Burger King's Twitter hacking they certainly will come out on top. While a lot of nefarious things were mentioned and done on the account no one will really care, so in the end Burger King will definitely enjoy the buzz. The reason I hope they don't care? No one will remember this in a week and during that time, I imagine the will get thousands of...

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12 Feb Google's Going To Tell You What Links Are Unnatural

  Finally Google has told us that they will tell us, or at least gives clues as to which links they deem inappropriate and are potentially ruining your organic ranking. While the problem for a lot of companies is that they don't screen which "SEO" company they hire, or their in-house team is as clueless as 99% of link builders out there. If your brand isn't even attracting any links at all you're NOT DOING IT RIGHT. While we're not against building...

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16 Oct Linking For More Powerful Social Media Profiles

We just got done working with a client who was on a 6 month contract with us to help launch and keep afloat a new business in a local market. This company went through all the good stuff, and while this is not a local SEO post by any means, we're going to cover something that's often overlooked and left out in an inbound marketing campaign. So what am I talking about? Well, I'm not sure if it has...

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16 Oct Google Link Disavow Tool Launches

  A lot of people have been screaming and bitching about Google launching their link disavow tool and well folks, it's finally here. Matt goes on to say that "most people shouldn't need to use this", unless you've been mass spamming and using blog networks etc etc etc. I will be doing a video soon for our new inbound marketing podcast where we use the tool to clean up a test site we had hit on purpose, and we'll see what...

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09 Oct Google Adds To Their Link Schemes Page

I recently noticed that Google has added some more rules to their Link Schemes page, so I thought I'd alert others and break down what I see that's new. While I'm happy to see some more clarity in what not to do link building-wise, there are still a lot of unclear tactics left off the menu. I can tell you from experience that not a whole lot of people have read this page, and as someone who does inbound marketing, you...

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05 Oct Stop Building Links And Start Attracting Them

Since the year is getting close to being done, I thought another large link building post is in order - although we could have called it "Attracting Links in 2013" just as easily. To be honest, there isn't a whole lot of new information out there so I'll do my best to recap on everything that's been working great for our clients. It has been the craziest year for inbound marketing companies, mainly due to all the hype surrounding Google's...

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