23 Nov Real Estate Social Media, Real Time and Location Based Marketing Tactics

I imagine the last thing real estate agents want to hear is that there are more marketing strategies to implement this year. I know how much time I put into my online and offline marketing efforts, so I feel for other agents out there trying to keep up. I'll do my best to not overwhelm you folks, but instead help build a solid foundation towards your social media strategies. It's no secret by now that real time search and marketing are...

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26 Oct Atomic Tom Performs With iPhones On The NYC Subway

The phone wars are taking it to the streets these days and while this isn't the first impromptu subway concert, nor will it be the last, its still an amazing marketing ploy. I'm a huge fan of this style of advertising mainly because there is a lot of focus on the art, but still trying to sell you something in the end. We will no doubt see a lot more of this across other cities in North America, but NYC...

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18 May Foursquare for Business Marketing & Local Search Domination

Foursquare is going to be the biggest force in the top 10 for businesses within the next year, so get ready for new marketing opportunities. Businesses are already scrambling to work with the Foursquare API, and I'm already seeing local business search domination in play. I wanted to showcase some ways you'll be able to socially do business, and this is only with Foursquare. Imagine the reach you'll get by dominating Gowalla as well, but that's another post coming up...

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18 May Social Whale App

I just watched this video presentation about Social Whale for your mobile phone. This app was started in 2009 by a few people in Greece, and has been in alpha testing stages to this day it seems. Twitter has created so many unique ways of communicating that the people at Social Whale decided to put something together. Watch this video to see what I mean. Our idea is simple at its base. We create a clone of twitter’s API and then...

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14 May New York Times Online Paid Experiment: Let's Watch

So the New York Times has announced that it will be charging for content on their website, a last ditch effort to make some money perhaps. The NYT does do pretty much all of its reporting, so you can see why they might be wanting to try this effort out. I for one, think it`s going to flop like just about every other attempt like this attempted. What is different however, is that the NYTimes.com website been seeing a lot...

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23 Apr Conan + Twitter Office = Linkbait Wet Dream

picture courtesy(Mashable) I just read about how Conan O Brian dropped in on the Twitter HQ's in San Francisco earlier this morning, and it got me thinking. Can you imagine if you had access to this kind of viral marketing? I'm going to be watching closely what impact this has on not only Mashable, but Twitter link wise. I'm really interested to see how many links this will net them in a 24-48 hour period, what do you folks think? I...

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07 May Create Resources For Links In Your Industry

For those of you in an industry that is a little behind the times when it comes to marketing online, then it's time to take advantage. I've had a big client that unfortunately started to run out of quality places to get related links. This gave me the idea to plan out a long term strategy that would help grow his business as well as bring in quality links. Some of the options I've covered here but who doesn't like...

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07 Jan Mar.com Goes Live! Social News For Marketers

Mar.com is a pretty new social news sites for the marketing community both online and off. By the looks of its Alexa Ranking, Mar.com has been pushed since the end of December and has been climbing at a decent rate since its launch. I submitted my article Link Building & Social Media Marketing For Women which made it to the front page within a day or so. The traffic as expected wasn't quite productive just yet, but that could...

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15 Dec Link Building & Social Media Marketing For Women

I've just finished helping a client with her site that was selling products geared towards women, and I've learned quite a bit. I've learned that women are very savvy when it comes to researching and buying online, and they love to social network. In the past I've based a lot of my niche blogs after shopping for my girlfriend mainly because I know a lot of men do affiliate marketing, and it gave me a different perspective. I may be...

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