09 Nov Guest Post: Search Engine Marketing Battle – SEO vs. PPC

Which is better? Search Engine Optimization (SEO) or Pay Per Click (PPC)? Well, there really isn’t a clear and simple answer to that question so let’s break it down into the most important elements and see which one would win in a fight. Traffic Both SEO and PPC can deliver a significant amount of traffic to your website. With SEO you can effectively optimize your site for about 3 to 5 keywords, whereas with PPC you can advertise on an unlimited amount...

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