21 May What to Expect From Google's SEO Department in 2013

If you’re wondering what’s in store from Google for 2013, the video above shows Matt Cutts giving an elaborate explanation of what to expect. Coming soon is the newest version of the Penguin algorithm, called Penguin 2.0. This update will have serious improvements from the last Penguin 1.0, and we should expect it any day now. The new Penguin will detect black hat SEO, go deeper into the websites, and have a larger impact than the previous updates. Sites should get...

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15 Apr Reasons Why New Pages Rank Well Then Drop

One of the most common occurrences with new web pages is that they reach a very high ranking on Google and in the first couple weeks of publishing, then experiences a slow ranking drop. As this is a continuing trend for newly developed pages that have quality content, Matt Cutts has an answer to why this happens. When a new page is published with quality content, the freshness of the content raises its ranking very rapidly. It takes Google a little while...

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10 Apr Addroid Makes Video Ads A Breeze

It's hard to keep up with all the marketing hype out there, so you know we try and bring you the best. I recently caught a presentation on Vimeo for Addroid. While we usually don't cover banner (cpm) marketing if at all ever on the Linkbuildr blog, I thought we might as well start with something fresh. Addroid is a new video banner platform that allows you to do it all at a fair price, and by fair I mean...

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14 Mar Animoto.com Review: Client Case Study

A lot of our clients need, must, want and absolutely have to utilize video marketing. For those who don't know the costs of producing high quality, high definition video then you're in for a shock. If you have to ask then...

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26 Aug Video Press Release Sites

Video is a standard feature now more than ever and the press release sites are finally catching on. I wanted to round up a few usable resources for everyone to utilize in their next release. I have yet to test the results out myself, but I've been helping clients get out video releases more than usual lately. The more your prospective clients or future business partners can see a real person interacting with its audience, the more you will stand...

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24 Jul Make Slideshows Easily For Video Marketing

While I have yet to get my rear in gear and do some quality videos for Linkbuildr, I've managed to get some done for my various marketing projects on the side. I can tell you now I quickly learned and suck at being in  front of a camera, and my video creation skills are lacking to say the least. I recently found Animoto thanks to a client of mine who made some really slick videos for his Ecommerce shop's products....

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21 Apr The Importance of YouTube for Online Marketing

In this video interview, Greg Jarboe observes that there are more YouTube videos watched each month in the US (10 billion), than there are searches on Google. Businesses can't ignore this medium! He cites an example of a very small business -- a Sierra weekend rental property -- that developed a simple video starring a Golden Retriever named Monarch, to make the point that this was a pet-friendly property. They're now booked every weekend. Perhaps the most famous small business example is...

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20 Jan Video Marketing & SEO Guide

A lot of people have already done amazing blog posts on video SEO, and I'm hoping to go a little deeper with this post and give you folks some great resources for not only ranking a video, but distributing it properly. It's no secret that you can get a Youtube video ranked very easily for very competitive keywords, but there are a whole slough of options you can use to market your video beyond that. There are also ways you...

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